As my day to day browsing through different blogs to learn what other bloggers do, i came across an article written by Matt Cutts , talki...
As my day to day browsing through different blogs to learn what other bloggers do, i came across an article written by Matt Cutts, talking on The decay and fall of guest blogging for SEO
He revealed that if you’re using guest blogging as a way to gain Traffic in 2014, you should probably stop. Why? Because over time it’s become a more and more spammy practice, and if you’re doing a lot of guest blogging then you’re hanging out with really bad company.
Matt says stop to guest blogging. Because People are using guest blogging more to create back-links, and Some of blogs are getting paid to publish a guest blog post. This is really like a link exchange and it’s considered as spamming by Google
As of myself i believed that Guest Blogging is the best thing to do as it helps to increase back links towards your blog which will lead to a good Page Rank and SEO.
"Guest blogging used to be a respectable thing, much like getting a coveted, respected author to write the introduction of your book. It’s not that way any more" Said Matt Cutts
Guest blogging is still a respectable thing, and I agree with matt that spammers should be penalized but just claiming that guest blogging is not respectful anymore is a slap in the face of many bloggers,
The main goal of Guest blogging is to spread the word about your site or product and to reach a new audience, Legitimate Guest blogging is going to be fine according to Matt. And Here’s what he wrote:
"There are still many good reasons to do some guest blogging (exposure, branding, increased reach, community, etc.). Those reasons existed way before Google and they’ll continue into the future. And there are absolutely some fantastic, high-quality guest bloggers out there."
Finally, I wouldn’t recommend accepting a guest blog post unless you are willing to vouch for someone personally or know them well.